The Economy of the Visible in Art

The Economy of the Visible in Art
#Exhibitions

Inspired by the concept of Iconomy, coined by the French philosopher and musicologist Peter Szendy, one of the curators of this collective exhibition along with Emmanuel Alloa and Marta Ponsa, entitled Le Supermarché des Images, the itinerary offers a reflection on developing an economy of the visible through considerations on the value of images, their circulation and use, adopting measures that mirror those of the free market economy. The exhibition is divided into five macro sections - Stock, Prime Material, Work, Values and Exchanges - and presents a notable number of artists and works. Evan Roth’s work is particularly emblematic - the site-specific work Since You Were Born fills the vast spaces of the museum with images gathered online. These create a universe of visual input and saturate the space with their imposing quantity, perfectly rendering the idea of the number of images that, passing before our eyes, end up deposited in our minds and occupying our lives. Among the artists on display are Hito Steyerl, Andreas Gursky, Martin Le Chevallier, Harun Farocki & Antje Ehmann and Sylvie Fleury. The latter is on hand with an installation involving a golden carriage in the large atrium of the museum, gathering spectators and giving a precise direction to their visit.
Manuela Lietti - © 2021 ARTE.it for Bulgari Hotel Beijing