Bulgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bulgari has created the Bulgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bulgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bulgari committing to drastically reducing its footprint over the next few years.
How's this for a dreamy dress code? Bulgari Hotels & Resorts and Milanese brand LaDoubleJ are introducing an exclusive new line of custom-printed silk pajamas, “La Double J x Bulgari Hotels & Resorts”. One each, in two different patterns, have been launched at a series of "pajama parties" held at the Bulgari Suite in each of the destination ...
13th April was a dazzling affair, as imagined by the Roman Jeweller of Time. As part of Watches & Wonders 2021, Bvlgari watches introduced its novelties, Grande Complication watches and jewellery watches at an exclusive exhibit installed at Bvlgari Hotel Shanghai. With a guestlist of media, business partners and other luminaries, the crowd was as ...
Bulgari Hotel Tokyo
On 4th April, Bulgari Hotels & Resorts introduces its newest gem, Bulgari Hotel Tokyo, the first Bulgari hotel in Japan and the 8th in the collection. Occupying floors 40 to 45 of an ultra-skyscraper in the Yaesu 2-Chome North District overlooking the iconic red brick Tokyo Station, the Imperial Palace Garden and the city all the way to Mt Fuji. 98 ...
A new collection of pastries from Chef Niko Romito reimagines traditional Italian sweets for a modern palate. Crafted with less fat and sugar, they capture Chef Niko’s light approach to Italian cuisine. La Pasticceria - Niko Romito comprises 11 gorgeously rendered pastries that can be had in the comfort of the lounge. For Afternoon Tea, five ...