Bulgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bulgari has created the Bulgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bulgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bulgari committing to drastically reducing its footprint over the next few years.
The epitome of Bulgari style in cocktail form, the Bulgari Cocktail turns 18 this year. To celebrate, Bulgari Hotels & Resorts has teamed up with renowned Venetian glassmaker Venini to create a special glass. From 10th March, each property will serve the drink in the Venini glass and the Suites will include freshly made bottled cocktails and sample ...
Bulgari Hotels & Resorts is pleased to announce that the collaboration with award-winning beauty brand Augustinus Bader has now landed in Milan. The partnership continues with the new treatment created just for the Bulgari Spa, the Augustinus Bader Exclusive Bulgari Facial, which is now available at the Bulgari Spa Milan, following its debut in ...
Bulgari Hotel Milano reimagines Workshop Gymnasium with a new membership programme, available to in-house and external guests. When guests sign up, they’ll receive access to Workshop’s original tailored training method, the gym and Spa, a swag bag, personal training, guest passes, valet parking, Augustinus Bader starter pack, one-night stay at the ...
Bulgari Hotel Milano reveals its new Hair & Beauty Salon by Roberto D’Antonio. Designed by architecture firm Flaviano Capriotti Architetti, it offers a full suite of treatments in the most refined of contemporary spaces, featuring luxe teak wood, Bulgari-patterned screens and more smart design touches. In addition, it is the only salon that offers ...