Bulgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bulgari has created the Bulgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bulgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bulgari committing to drastically reducing its footprint over the next few years.
Bvlgari Punto Luce - Save The Children
불가리와 세이브더칠드런(Save the Children)에게 로마 해안 근교 오스티아에 위치한 푼토 루체 델레 아르티 학교(Punto Luce delle Arti School)는 미래를 향한 비전이었습니다. 버려진 학교를 재건축해 무료 활동 및 교육을 실시하며, 지역의 젊은이들을 ...
Bulgari Hotels & Resorts has announced the 2023 opening of Bulgari Hotel Roma. The new property is an especially remarkable addition to the collection given ...
Bulgari Hotels & Resorts has announced plans for the upcoming Bulgari Resort Los Angeles. Slated to open in 2026, it will be the twelfth jewel in the ...
A loved child is a happy child. That is the message at the heart of the new My Wish for You campaign, created by Bulgari and Save the Children to coincide with ...