Bulgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bulgari has created the Bulgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bulgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bulgari committing to drastically reducing its footprint over the next few years.
Bulgari Hotel Roma
The ultimate expression of Bulgari takes shape in the newest Bulgari Hotels & Resorts jewel, its ninth property. Located in the Campo Marzio neighborhood, minutes from the Piazza di Spagna and Via del Corso shopping area, it bridges antiquity and innovation, drawing on myriad influences and inspirations to create a new icon of the Eternal City.
The stars have aligned in Shanghai, and not just for the upcoming holiday season. Bulgari Hotel Shanghai's Bao Li Xuan and Il Ristorante - Niko Romito have been awarded two and one Michelin stars, respectively. An honour earned for the fourth consecutive year by Bao Li Xuan and for the sixth by Il Ristorante - Niko Romito, it confirms each ...
ROMA WITH A VIEW
Bulgari Hotel Shanghai recently held its “Roma With A View” event, announcing a year-long collaboration with famous musician James Li. To start, hotel has created three exclusive cocktails — available all summer at La Terrazza — based on his latest album. Burning Nose mixes rum and passion fruit, Mangelato enlivens gin with a special mango sago ...
Bulgari Hotels & Resorts is pleased to announce that the collaboration with award-winning beauty brand Augustinus Bader has now landed in Shanghai. The partnership continues with the new treatment created just for the Bulgari Spa, the Augustinus Bader Exclusive Bulgari Facial, which is now available at the Bulgari Spa Shanghai, following its debut ...