Bulgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bulgari has created the Bulgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bulgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bulgari committing to drastically reducing its footprint over the next few years.
ROMA WITH A VIEW
Bulgari Hotel Shanghai recently held its “Roma With A View” event, announcing a year-long collaboration with famous musician James Li. To start, hotel has created three exclusive cocktails — available all summer at La Terrazza — based on his latest album. Burning Nose mixes rum and passion fruit, Mangelato enlivens gin with a special mango sago ...
Bvlgari Hotel Tokyo
On 4th April, Bulgari Hotels & Resorts introduces its newest gem, Bulgari Hotel Tokyo, the first Bulgari hotel in Japan and the 8th in the collection. Occupying floors 40 to 45 of an ultra-skyscraper in the Yaesu 2-Chome North District overlooking the iconic red brick Tokyo Station, the Imperial Palace Garden and the city all the way to Mt Fuji. 98 ...
Located on the waterfront with access to Miami's beautiful beaches, the Bulgari Hotel Miami Beach will offer stunning ocean views just a few steps from the exciting Miami Art Deco district.
The building that will become Bulgari Hotel Miami Beach was originally designed as a hotel by Miami architect Albert Anis in the late 1950's, as part of the ...
The stars have aligned in Shanghai, and not just for the upcoming holiday season. Bulgari Hotel Shanghai's Bao Li Xuan and Il Ristorante - Niko Romito have been awarded two and one Michelin stars, respectively. An honour earned for the fourth consecutive year by Bao Li Xuan and for the sixth by Il Ristorante - Niko Romito, it confirms each ...