Bvlgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bvlgari has created the Bvlgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bvlgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bvlgari committing to drastically reducing its footprint over the next few years.
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To celebrate Summer 2020, Bvlgari Hotel Shanghai has launched an immersive pop-up space. A summer garden set abloom in the exclusive Premium Bund Suite, the space captures the essence of Bvlgari's summer season with a screening of original film, artworks and installations created by various artists in collaboration with Bvlgari Hotels. To further ...
Both of Bvlgari Hotel Shanghai’s restaurants — the Italian signature Il Ristorante - Niko Romito and the Chinese fine-dining restaurant Bao Li Xuan — were awarded a Michelin star, per the Michelin Guide 2020 Shanghai presentation ceremony on 19th September. Chinese Bao Li Xuan was awarded 1 Michelin star while Il Ristorante - Niko Romito confirmed ...
To celebrate 10 years of partnership, Bvlgari and Save the Children launch the new #GiveHope campaign. Shot by photographer Rankin, the campaign stars celebrities including Lily Aldridge, Ursula Corbero, Alicia Vikander, Eva Green and many others. #GiveHope centres on the idea that “the gift of hope can turn your whole world round” and features a ...
To mark one year since the opening of La Terrazza, Bvlgari Hotel Shanghai held its “Live at the Bvlgari Summer Session” concert. Guests including the Italian Ambassador to China, Bvlgari executives, journalists and other distinguished attendees gathered to celebrate mid-summer and enjoy music provided by the Chinese singer Sujie Zhu. Bvlgari Hotel ...
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