The Serpenti Factory exhibit comes to Beijing

The Serpenti Factory exhibit comes to Beijing
#Bvlgari
Bvlgari Hotel Beijing - Serpenti
Bvlgari Hotel Beijing - Serpenti
Bvlgari Hotel Beijing - Serpenti
Bvlgari Hotel Beijing - Serpenti

An icon of metamorphosis takes its final form. Launched in celebration of the 75th anniversary of Bvlgari’s most iconic motif, Serpenti Factory explores the snake as an endless source of creative inspiration, telling its story anew through collaborations with cutting edge artists. Since 2023, the show has traveled around the globe, and now comes to Beijing for its grand finale. Hosted by the Genesis Art Gallery, which was designed by Tadao Ando, the exhibit will be the largest Serpenti Factory installation yet.