Bulgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bulgari has created the Bulgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bulgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bulgari committing to drastically reducing its footprint over the next few years.
Bulgari Hotel Beijing was an inspired choice for the launch of Bulgari's new Magnifica High Jewellery Collection. A pure expression of beauty and craftsmanship, ...
初夏韶光伴随躁动蝉鸣翩然而至,热情绽放的夏日暖阳里,北京宝格丽酒店正式宣布推出“BVLGARI STAYCATIONS”计划,在经历了短暂的时间停摆后,倡导以STAYCATIONS的方式,唤醒被按下暂停键的旅行度假生活,在风和日丽中,与城市名流雅士共享温馨惬意的居旅生活 ...
A loved child is a happy child. That is the message at the heart of the new My Wish for You campaign, created by Bulgari and Save the Children to coincide with ...
端午节作为中国的传统节日之一,起源于千年前的战国时期,具有端午代表性的赛龙舟和食用粽子的习俗。北京宝格丽酒店精心呈现端午“臻意”香粽礼盒,以宝格丽Divas’ Dream系列作为礼盒设计灵感来源,经典扇形设计勾勒优雅海浪纹理,衬以金色龙舟图案表达对端午时节的诚挚心意;甄选三款别致口味:佛跳墙裹蒸粽 ...