Bvlgari Commits to Innovation in the Name of Sustainability

|
|

Building 2 Courtyard No. 8 Xinyuan South Road, Chaoyang District, Beijing 100027 +86 10 8555 8555

Reservation
Bvlgari Commits to Innovation in the Name of Sustainability
#Experiences
Bulgari Hotels and Resorts Save The Children
Bulgari Hotels and Resorts Sustainable Development
Bulgari Hotels and Resorts Save The Children
Bulgari Hotels and Resorts Sustainable Development

Bulgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bulgari has created the Bulgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bulgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bulgari committing to drastically reducing its footprint over the next few years.

Other articles

Bvlgari Hotel Beijing - Facade 1

Bvlgari Hotel Beijing has been named to Condé Nast Traveler China’s 2025 Gold List, ranking among the Top 10 Hotels.

The annual Gold List recognises properties whose dining, design, service, and amenities set new benchmarks for excellence across the global luxury travel industry. Widely regarded as the world’s foremost authority on luxury travel, ...

Read more
Bvlgari Hotel Beijing - The Sunday Brunch

Inspired by continental traditions, Il Ristorante - Niko Romito at Bvlgari Hotel Beijing is home to the essential Sunday brunch. Set up as a semi buffet, it features reimagined Italian classics as well as cheeses, charcuterie and desserts, and makes for a relaxing meal to share with friends and family — in a setting of pure casual elegance. Served ...

Read more
Bulgari Hotels and Resorts - East meets west

Going back to the days of Marco Polo and the Silk Road, China and Italy have long held a special relationship and connection.
Bulgari proudly marks its fourth consecutive participation in the China International Import Expo (CIIE) from 5th through 10th November. In this year’s edition Bulgari builds on the theme of East Meets West through a series ...

Read more
Bvlgari Hotel Beijing introduces the Spring Afternoon Tea

The spirit of the season is the thread running through a new experience at Bvlgari Hotel Beijing, the Spring Afternoon Tea. In addition to a selection of organic teas, Michelin-starred Chef Niko Romito has created a menu of sweet and savoury bites including a new dessert inspired by the iconic Bvlgari Parfumée Thé Impérial, which combines the ...

Read more