Bulgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bulgari has created the Bulgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bulgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bulgari committing to drastically reducing its footprint over the next few years.
Bulgari Spa London has collaborated with British CBD brand KLORIS to create a luxurious new spa experience. The Stress Melting Ritual is an exclusive tailor made 90-minute treatment that uses 100% natural CBD oil, hot stones and aromatherapy oils to melt away tension and soothe mind and body. In recent years, CBD has been heralded by the wellness ...
Bulgari Hotel London’s fifth season of Breakthrough Women in Film Series, which champions young female filmmakers and female-driven storylines, returns in 2024. Curated by Bridget Arsenault of Long Winded Lady Productions, the series allows audiences access to highly anticipated films prior to their general release, with Arsenault commenting that ...
To coincide with the reopening, Bulgari Hotel London introduces a new series of Staycations. The collection of thoughtfully designed experiences invites guests to enjoy all the pleasures of holiday, closer to home. Curated escapes invite guests to enjoy the Hotel’s impeccable amenities and services, as well as the distinctive charms of ...
Bulgari Hotel London unveils The Bulgari Lounge, a cosy, intimate "living room" featuring updated interiors courtesy of architectural firm Antonio Citterio Patricia Viel and the one-year residency of Italian pastry chef and chocolatier Gianluca Fusto. The new Lounge introduces the Dolci experience showcasing Fusto's contemporary artisanal pastries, ...