Bvlgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bvlgari has created the Bvlgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bvlgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bvlgari committing to drastically reducing its footprint over the next few years.
Per celebrare i loro 10 anni di collaborazione, Bvlgari e Save the Children hanno lanciato una nuova campagna, dall’emblematico nome #GiveHope. Gli iconici scatti del fotografo John Rankin hanno così immortalato le tante celebrità che hanno deciso di sposare questo progetto, tra cui Lily Aldridge, Ursula Corbero, Alicia Vikander, Michael ...
Bvlgari Spa London now offers Amala products and treatments. The thoughtful skincare line, which is based on the philosophy “living skincare for living skin,” uses cutting-edge chemical-free formulas with living bio-botanical actives to empower each individual’s skin to reveal its truest beauty and strength. Four distinctive treatments are ...
Paris is always a good idea, but, in 2021, it will be an even better one: The Bvlgari Hotel Paris will open its doors in the prestigious address of 30 Avenue George V. The Bvlgari Hotels & Resorts latest jewel will feature 76 rooms, a 25-metre pool, bar and restaurant, and a Parisian courtyard. Set on an exquisite corner of the Triangle d’Or, the ...
Bvlgari Hotels & Resorts has announced the 2022 opening of Bvlgari Hotel Roma. The new property is an especially remarkable addition to the collection given that it is in Rome, the hometown of Bvlgari. Set to open in the Piazza Augusto Imperatore in the Campo Marzio, the Hotel will occupy a magnificent modernist building from the 1930s, which will ...
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