Bvlgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bvlgari has created the Bvlgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bvlgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bvlgari committing to drastically reducing its footprint over the next few years.
Paris is always a good idea, but, in 2021, it will be an even better one: The Bvlgari Hotel Paris will open its doors in the prestigious address of 30 Avenue George V. The Bvlgari Hotels & Resorts latest jewel will feature 76 rooms, a 25-metre pool, bar and restaurant, and a Parisian courtyard. Set on an exquisite corner of the Triangle d’Or, the ...
Next stop: Tokyo. Bvlgari Hotels & Resorts has just confirmed plans for the forthcoming Bvlgari Hotel Tokyo, a soaring property that will occupy the 39th through 45th floors of a new ultra-skyscraper near the Tokyo Station. Comprising 98 rooms including an extraordinary Bvlgari Suite, it will also be home to iconic Bvlgari venues including Il Bar, ...
Cryotherapy is one of the most exciting new techniques in the world of wellness. Now, as part of the recent launch of SPA/CLINIC by 111SKIN, The BVLGARI SPA London presents four revolutionary cryotherapy treatments, suitable for both men and women. The Signature Cryotherapy Sports Massage targets specific areas to alleviate pain, inflammation and ...
Bvlgari Hotel London’s third season of its Breakthrough Women in Film Series continues in 2020, which champions young female filmmakers and female-driven storylines. Having run November 2019 and then January and February this year, the remaining events are in March, when the Hotel will host two private screenings of Love Type D, the last film from ...