Bulgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bulgari has created the Bulgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bulgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bulgari committing to drastically reducing its footprint over the next few years.
ROMA WITH A VIEW
Bulgari Hotel Shanghai recently held its “Roma With A View” event, announcing a year-long collaboration with famous musician James Li. To start, hotel has created three exclusive cocktails — available all summer at La Terrazza — based on his latest album. Burning Nose mixes rum and passion fruit, Mangelato enlivens gin with a special mango sago ...
Bulgari Hotels & Resorts’ peerless expression of luxury will be coming to the Maldives, thanks to an agreement just signed for the Bulgari Resort Ranfushi, to open in 2025. The 20-hectare property will be located on Raa Atoll and comprise 54 villas, including a Bulgari Villa on its own private island. Designed by architectural firm ACPV ARCHITECTS ...
Sundays will never be the same. The Bulgari Sunday Brunch tradition comes to Shanghai with the launch of a new set menu at one-Michelin-starred Il Ristorante – Niko Romito. Inspired by classic Italian family meals, executed with a contemporary point of view, and served with a side of stunning city views, it's a delicious way to spend a weekend ...
Bulgari Hotel Tokyo
On 4th April, Bulgari Hotels & Resorts introduces its newest gem, Bulgari Hotel Tokyo, the first Bulgari hotel in Japan and the 8th in the collection. Occupying floors 40 to 45 of an ultra-skyscraper in the Yaesu 2-Chome North District overlooking the iconic red brick Tokyo Station, the Imperial Palace Garden and the city all the way to Mt Fuji. 98 ...