Bulgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bulgari has created the Bulgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bulgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bulgari committing to drastically reducing its footprint over the next few years.
On the occasion of World Children's Day, Italian basketball champion and former NBA player Gigi Datome teams up with Bulgari and Save the Children to treat the children of Punto Luce delle Arti a masterclass in sports. Fitness and play are essential for all, but especially for kids, and Datome knows as well as anyone the benefits and joys that can ...
The Bulgari Spa announces a new partnership with the wellness brand GROUND. Inspired by "purposeful selfcare", GROUND uses 100% natural products made in small batches in Ireland to achieve balance with the intention of long term peace of mind and good health. The GROUND philosophy is based on the difference between each body and treatments use ...
Bulgari Spa London has collaborated with British CBD brand KLORIS to create a luxurious new spa experience. The Stress Melting Ritual is an exclusive tailor made 90-minute treatment that uses 100% natural CBD oil, hot stones and aromatherapy oils to melt away tension and soothe mind and body. In recent years, CBD has been heralded by the wellness ...
Bulgari Hotels & Resorts is pleased to announce a new collaboration with award-winning beauty brand Augustinus Bader. The partnership kicks off with a new treatment created just for Bulgari SPAs, the Augustinus Bader Exclusive Bulgari Facial, which is available at The Bulgari Spa in London.
Augustinus Bader’s approach is rooted in science, ...