Bulgari is doubling down on its commitment to creating a sustainable future. Its new strategy, “innovating the present for a sustainable future,” retraces key elements of the company’s existing “giving back” strategy, including its long-standing partnership with Save the Children and cultural patronage, before outlining new initiatives. The COVID-19 pandemic has created an opportunity for luxury brands to take the lead in fundraising and corporate responsibility. In light of the crisis, Bulgari has created the Bulgari Virus Free Fund to support vaccine research and development. To improve tracing and transparency of its philanthropic programmes, Bulgari will be using blockchain technology to track all of its initiatives. In addition, environmental sustainability remains a critically important part of the brand’s mission, with Bulgari committing to drastically reducing its footprint over the next few years.
Bulgari Hotel London unveils a fresh look for the Rooms and Suites. Inspired by Bulgari's famous gemstones, jewel-toned silk rugs and curtains, complement cognac leather chairs, cashmere throws and artworks from the Bulgari archive. The refreshed spaces represent a reimagined Bulgari glamour, while still incorporating existing details like black ...
The Bulgari Spa announces a new partnership with the wellness brand GROUND. Inspired by "purposeful selfcare", GROUND uses 100% natural products made in small batches in Ireland to achieve balance with the intention of long term peace of mind and good health. The GROUND philosophy is based on the difference between each body and treatments use ...
Bulgari Hotels & Resorts launches new pet amenities in four destination: Milan, London, Paris and Tokvo (La Terrazza Lounge - Bulgari Ginza Tower). The Bulgari Pet collection includes beds, blankets, bowls, tents, toys, carriers, water bottles and dog brush. Designed to make it easier than ever to travel with furry friends, the Bulgari Pet Club ...
How's this for a dreamy dress code? Bulgari Hotels & Resorts and Milanese brand LaDoubleJ are introducing an exclusive new line of custom-printed silk pajamas, “La Double J x Bulgari Hotels & Resorts”. One each, in two different patterns, have been launched at a series of "pajama parties" held at the Bulgari Suite in each of the destination cities. ...